According to reports the newly launched Superphones from LeEco garnered an unprecedented 23 million registrations on LeMall.com that eventually ensured the global internet conglomerate sold out a total of over 7,50,000 units of Superphones, with sales of 910 million RMB (around 140 million USD) on LeMall.com and other platforms from the opening up of its official sales at 10am on April 26, 2016, in Beijing.
To be more precise, LeEco broke two industry records of attaining the fastest sale in the largest amount of 7,50,000 units in a single day in China when one of its Super phones, Le Max2 got sold out in just 57 seconds. Whereas, Le 2 was sold out in 8.26 minutes. The official sales of Le 2, Le Max2 and Le 2Pro and the 4th generation Super TVs kicked off at 10am, 26 April (GMT+8) on LeMall.com, JD.com, TMall and LePar Stores.
LeEco as well saw the registrations for the 4th generation Super TVs exceeding 18 million. LeEco launched an entirely new range of merchandise belonging to distinct industries – mobile, TV, automotive and VR, on April 20, 2016. The stupendous number of registrations that LeEco saw in just five days after LeEco’s unprecedented grand launch event in Beijing, is a proof that there is a wide acceptance of LeEco’s complete ecosystem and its superior products and services, which has successfully gained the heart of an increasing number of users.
The leEco had earlier admitted the “Free Hardware Day” on April 14, 2016 and according LeEco’s founder and CEO, Mr Jia Yueting: From negative profit off hardware to free hardware, LeEco has unveiled a new era of paying for the true value of products and services, while most brands are still making huge profits from selling the hardware. On the contrary, LeEco is selling its hardware lower than the industry BOM cost and is forming a brand new concept where users will only pay for the high-quality services and content, rather than the premium of hardware and the marque.
In January 2016 LeEco entered in Indian. In just a few months after its launch of its Superphones, it has become the favorite of Indian consumers. Loco has outlined its program to bring its entire ecosystem in India and launch many of its Super products’ variants in India.